16 May

Sea-Monkeys Day?!

So you've been dying to have a day to celebrate your favorite aquatic pets? Guess what. It already exists. For realz. Sea-monkey day is May 16th each year. Let's get it poppin'.

card I made based on real ad

card I made based on real ad

















Harold von Braunhut "invented" sea-monkeys in 1957. Since ant farms had become popular the year before, Harold decided to cash in on a similarly simple and pointless pet. He originally called them "Instant Life", but later changed the named to "Sea-Monkeys" in '62. Good plan. That was a stupid name. The product was marketed heavily in comic books, where foolish children could mail away some quarters for these oh-so-interesting undersea creatures. That's what they were lead to believe by the ridiculous ads specifically telling them so.

an actual ad from '71

an actual ad from '71

So as we all know this is how sea-monkeys are marketed to unsuspecting kids. Frankly I'm not sure how they got away with this. "They can even be trained" and "they love attention" are among the great lines from this ad. My favorite are the "Sea-Diamonds" that you can buy from the website, still being sold by the Transciece Corp. The description states that they will toss them around like beach balls and learn to ride them like surfboards. Of course they throw around quotation marks on pretty much every verb. So now to shatter all of your preconceived notions of these delightful aquatic humanoids with families and castles and surfboards, here is what sea-monkeys really are.


They are an artificial breed of brine shrimp. Put into cryptobiosis. The colony is started by adding the contents of a packet labelled "Water Purifier" to a tank of water. This packet contains salt and some brine shrimp eggs. After 24 hours, this is augmented with the contents of a packet labelled "Instant Life Eggs", containing eggs,yeast, borax, soda, salt, and sometimes a dye. The animals which hatched from the eggs over the previous day seem to appear instantly. Hilarious. But regardless of what they are, kids still enjoy having there own pets that they basically don't have to do anything for. Also we do sell them at our store as well. Cause they're fun and ridiculous. Just like us.

On a final note, some mad scientists (slash just regular scientists) have made some arsenic-based Sea-monkeys. Srs. You can get them on Think Geek. Check them out. It's super funny and real science.




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So, what do you think?